Naruto really isn't that bad, no point hating it just because it's popular. The writing in this show isn't awful either, it's just nice and simple, and only really used when it's necessary. Pretentious? No. Because not everything's offered to you on a plate and the art style is a little more unique than most other things you like watching, that doesn't make it pretentious. The calm pace and rather trippy art mave have you believe it to be 'pretentious' but give it a chance.