Disney to produce animation in Japan

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Entertainment giant Walt Disney Co. will team up with several Japanese companies to produce animation for television in Japan, a leading market, a Disney official said Thursday.

Disney will work with Toei Animation Co., Madhouse Co. and Jinni's Animation Studios, said the official, speaking on condition of anonymity to comply with company rules.

The move was aimed at localizing contents of Disney products for a wider audience, she said.

"We need to make contents which fit the Japanese market to further boost the popularity of Disney in Japan," she said.